At Patek Analytics, we understand that every business is different, which is why we tailor our approach to your individual needs. Drawing from a mix of analytic techniques, we’ll work with you to find the best solution for your specific challenges. Our methods include Choice Based Conjoint (CBC), Adaptive Choice Based Conjoint (CBC), MaxDiff Analysis, demand estimation/econometrics, Segmentation/clustering algorithms, Latent class analysis, Key Driver Analysis, Perceptual Mapping, Structural Equation Modeling, TURF analysis, Stakeholder interviews, and secondary research.

In addition to our individual client work, we also provide analytic support to marketing research, brand, and strategy consultancies to help support their initiatives. We’re committed to providing actionable insights and analytics that help our clients achieve their goals, and we look forward to partnering with you to drive growth and success for your business.