Patek Analytics was founded by Debra Patek, a strategic marketer with more than 25 years of experience in marketing research and economic analysis. 

Prior to starting her consulting company, Debra was vice president of analytics at ThinkVine, Inc., a marketing science company based in Cincinnati, Ohio.  There she oversaw a team of analysts and conducted advanced analytics projects for clients across a wide variety of industries, such as consumer package goods, financial services, retail, media & advertising, manufacturing, and high tech.  

Before ThinkVine, Debra was director of analytics at marchFIRST, Inc., a digital marketing & technology services company, and pricing manager at BellSouth.

Debra has a B.A. and M.A. in economics from the University of Cincinnati.  She is a member of the National Association of Business Economists and the Professional Pricing Society.